FAQ

Frequently Asked Questions

Getting in touch with an agency can be daunting

We put together this FAQ page to help answer some of the questions you may have.

If you wish to have that human experience, at Lx2, we are friendly and happy to answer any questions you may have to help you along the way.

We’ve been building websites since the ’90s and have learned a lot along the way. With so many years of experience, we have become pretty good at Digital Strategy, Web Development & SEO.

We are a boutique agency with many clients and we understand confidentiality and discretion. Your details are 100% safe with us. We guarantee you total privacy.

Website Development FAQ

Firstly, refer to our price guide to see if our services are within your budget. We do offer payment plans but it is always good to see if we are a good fit.

Our Website Creation Process shows you the steps from start to finish. No hidden nasties here!

If you feel Lx2 suits your needs, please get in touch.

We’re here to make the entire process super easy for you so please reach out if you have queries.

There are a lot of variables at play when it comes to building a website, our Pricing Guide provides more information

It depends on the complexity of your website build.  It also depends on when receiving content, images etc.

Once we receive everything, in most cases we can have you online in a week or two.

For more details please refer to our New Website Creation Process

Yes, we are very experienced in WordPress and can build anything you desire!

Yes. but if you don’t already have one, we can assist you in setting this up.

We can include hosting with a maintenance plan or you can self-host.

For more details on self-hosting options please refer to our Resources page.

Absolutely. We build responsive sites with a mobile-first approach. Your site will look great on all devices, optimised for mobile phones, tablets and desktop computers.

Do you write the content for my site?

Nat provides copywriting services. Alternatively, we can tweak the content you supply to us to suit the page layout and also suit your SEO focus keywords.

Can you design my logo?

Yes, Em is a talented graphic designer and offers 3 graphic design packages. Bespoke packages are available also.

Can you maintain the website for me?

Yes of course. We have a number of maintenance plans with various levels of support.

Do you provide training?

Yes, we provide 1-1 training and we will provide you with a website owner’s manual upon the completion of your website.

Can you help me with social media and email marketing?

Absolutely! We believe in brand cohesion across all platforms and offer packages of social media graphics and email packages too.

After my site is launched, how will I know if anyone is looking at my website?

We can install Google Analytics which will be viewable from your website dashboard or phone app if you wish.

Google Analytics will provide you with a wide range of statistics about your website including the number of visitors and where they come from:

  • Direct
  • Referrals (advertisements)
  • Organic (SEO)
  • Social media

WordPress FAQ

WordPress is a Content Management System that makes updating your website simple.   

You can add and edit pages, images and blogs simply by logging in through your web browser. 

With our maintenance plans, we can do those things for you if you prefer.

WordPress is an open-source content management software and currently powers around 30% of all websites on the Internet.

WordPress is contributed to by thousands of developers all over the world and is growing from strength to strength.

WordPress allows us to develop flexible and customisable websites with Google & UX best practices.

The WordPress community of web developers reaches far and wide and allows us to tap into this collective intelligence and bring that wealth of experience to your project

Anything you like! 

If you dream it, we can create it and WordPress will help!

Yes, however, the learning curve is quite steep. 

You need to learn about domains, hosting, SSL, CDN, themes and much more.  It’s a lot – trust us! – and takes years to master.

We offer a DIY Starter Package that will help get you started.  Our Price Guide lists all inclusions.

When you build my site do you add it to Google?

On completion of your website build, we configure an SEO plugin and add Google Analytics and Google Search Console. On top of this, we provide you with a follow link on our website which is all you need for Google to find your site and index it

However, if you want your site to rank for certain words, other than your name, you need SEO services

SEO FAQ

SEO stands for Search Engine Optimisation. There are many layers to SEO, as its very complex. It’s not a simple set and forget process.

We incorporate SEO into all our builds but to achieve the best results with SEO you need months of ongoing work, especially in a competitive SEO niche.

You don’t need it unless you want to rank higher on search engines and want more organic website traffic.

You also don’t need it if you aren’t interested in new clients coming to your website.

…we hope that made it clearer.

No, and you should beware of anyone who claims they can guarantee you a top position.

Search engines have their own individual algorithms that are constantly changing and we have no control over them.

We are active in the SEO community and keep up on all the latest SEO news and algorithm updates.

We can promise to do our very best for you and your business and generally we do pretty well but we cannot guarantee results as that’s simply not possible.

It depends on a lot of factors. We provide initial SEO configuration on all the websites we develop, but we have no control over Google.

It takes time and ongoing work to get to page 1 for competitive Keywords and even once you get to page 1 it takes work to stay there. Google is always changing

Nobody can truly say how long it will take for your website to appear at the top of the search engine results page, not even the staff who work at Google.

There is plenty of paid advertising options online including social media ads, directories and Pay-Per-Click (PPC) with Google Ads

Organic Search is the organic results and cannot be paid for.

SEO is not the easiest of the fastest SEM channel as factors such as the phrase (Keyword) you are trying to target will be more difficult if there is a high number of other websites that are also targeting that particular keyword.

Can I do my own SEO?

Yes you can, to learn more about SEO, the first step would be to start with taking a course – We recommend SEMRush Academy Courses

If you found us via Google, that’s great! We spend 10hrs a month on our website to keep our site there.

What is a Keyword?

A keyword or keyphrase is what someone uses to search on Google. ‘Nowra Cleaner’ is 1 Keyword ‘cleaner in Nowra’ is a different keyword.

A competitive keyword would be something like ‘Nowra Builder’ as it will be a bit of a battle to get the top spots as you are competing in a saturated market.

What can I do to help my SEO?

Creating unique and interesting content on a regular basis for your website is critical to increasing your visibility amongst search engines.